Town Runs
Case study

A working product · Live on the Mid North Coast

Someone’s already going that way.

Town Runs connects people who need something from town with neighbours who are already making the trip, across 45 places around Coffs Harbour, Bellingen and the valleys. Designed and built end to end. These screens are from the app.

  • Idea to working app
  • Designed and built by me
  • 45 places, one app
Open Town Runs ↗
The welcome screen: Real people. Real trips. Get what you need from town with people who are already going that way.
Home: What do you need to do today? I'm making a trip, or I need something brought
A trip from Kalang to Bowraville, offering anything from Bowraville: the bakery, the hardware, the post office

The problem

The whole trip to town, for one thing.

Out here the big shops, the hardware and the click and collect orders are in Coffs Harbour, and the bakery or the chemist you need might be one valley over. Driving there and back for one item costs the time and the fuel of the whole trip.

Meanwhile someone you know is already driving that way today. The trouble has always been finding out who, and sorting it without a chain of texts.

Town Runs makes that one tap. Ask once, and the people already going see it.

Phase 2

45 places. The app knows the road.

The pilot ran between Bellingen and Coffs Harbour. Phase 2 opens 45 places, from Dorrigo to Red Rock to Bowraville, and a trip can run between any two of them. Kalang to Bowraville counts as much as Bellingen to Coffs.

Nobody lists the towns along the way. When someone adds a trip, the app works out the road and every town it actually goes through, and shows it as “Also goes through”. Someone in one of those towns can ask too.

Going a different way, the back roads, say? Add a going via place and the road follows it. Trips run one way, there and back, or out one road and home another, and things can be picked up on either half.

Adding a trip: leaving from Bellingen, going to Coffs Harbour, coming home a different way, with optional going via places
The trip's road: on the way there it also goes through Fernmount, Boambee and North Boambee Valley; on the way home it goes via Coramba
People making trips from Bellingen to Coffs Harbour, each showing the towns it also goes through

How it works

Two buttons: I need something, and I’m going.

  1. Ask for a pickup: pickup Coffs Harbour, bring it to Bellingen. What do you need collected?
    01 · Ask

    Post a request

    Say what you need, where it’s from and what you’ll pay for the pickup. It goes to everyone whose road goes that way.

  2. Your requests, with two people offering to collect a swimming cap
    02 · Offer

    A neighbour offers

    Someone already making the trip offers to do it. When more than one does, you choose who.

  3. A chat with the runner about where to collect the item
    03 · Chat

    Sort the details

    Once you’re matched, a chat opens between the two of you. Each step, confirmed, picked up, delivered, shows as it happens.

  4. Picked up, and the runner's price paid directly by PayID, with the $1 Town Runs fee paid
    04 · Settle

    Pay them directly

    Pay the person who did it by PayID, PayPal or cash, then confirm it arrived and rate the trip.

The other button

Going anyway? Say so.

Heading into Coffs on Saturday, or over to Bellingen every Tuesday? Add your trip and what you can pick up. People who need something see you first, and you choose which requests to take on.

A trip can be one day, a few days, or a regular thing. Everyone picks their own two places, and Browse shows only the trips and requests that fit them, in either direction.

Which route? From Bellingen to Coffs Harbour, browse this route, or anywhere near me
Adding a trip: coming home a different way, then when you're going, one day, a few days or regularly, and what you can pick up

The money

You choose the price. They get paid.

Whatever you offer for the pickup goes directly to the person doing the run.

And all it costs you is $1.

The price summary: $20 to your runner, $1 Town Runs fee, you pay $21
Picked up, and paying Claire $20 directly by PayID, PayPal or cash

Trust

Built for a town where people know each other.

Your idea

Town Runs is one example. Yours will solve a different problem.

Every app here started as one clear question about real life. If you have one, I’d like to hear it.

Screens are from the app’s demo mode. The people shown are made up.
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